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Roi Ben Daniel

Roi joined the Innovation & Strategic Partnerships team in 2015. Roi leads Visa’s engagement with the Israeli technology industry, including MNCs, venture capital firms, and technology companies.

Prior to his position at Visa, Roi  was a co-founder of The Bridge – Coca-Cola’s innovation lab founded in Tel Aviv, where he generated growth at Coca-Cola through integration of innovative technology solutions.

In the past two years, Roi has been deeply involved in growing the Israeli-Polish commercial relations, mainly through the technology sector.

Roi serves as a Captain in the reserves of the IDF, and has received two badges of honor for his service. He holds a dual degree in Law and Accounting from Tel-Aviv University.